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September 20, 2006 / Bob Black

Give me a more Professional Enterprise!

It occurred to me of late that software product editions often have peculiar (though relatively standardized) designations designed to make it easy to tell which edition is more feature rich (and pricey).

For example, given the below choices, which product is more expensive and feature rich?

  • Whack-A-Mole Lite
  • Whack-A-Mole Pro
  • Whack-A-Mole Enterprise

Yep. The Lite edition is probably free. The Pro edition is probably priced for the average mole whacker (many of which may go around whacking moles with a hammer and dirty coveralls, which in my book is not professional in the least), and the Enterprise edition is priced for the discerning executive who simply must have as much Enterprise as possible in his mole whacking endeavors. Enterprise, you see, is an important quality to have at your disposal when whacking moles.

This is a naming convention that’s pretty easy to understand, and was probably started back in the cave-dweller days of software by Microsoft. But Microsoft has decided to violate this easy to understand tradition with their next release of Windows. With five different editions. 

In the infamous Words of Shakespeare, “What ho broke yon Window?” Indeed. At least one of the editions has some Enterprise.


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